The side rail storage is great - interesting that they used tree climbing gear to demonstrate. I'm curious about the diesel option - the Ram is the F150 equivalent, right? They haven't offered a diesel option in that model before.
The one thing I really didn't like was the front seat - I'd rather have a bench and a steering column mounted shifter. Maybe they offer it, but I didn't read close enough.
Not for me. I'm done driving pick ups, it's all I've driven since being Stateside. As soon as I finish paying off my Ram 2500 Power Wagon, I'm on the look out for a Jeep Grand Cherokee SRT8. And besides, I'm not crazy about how that new Ram looks.