I used my name. Fisher tree service. And now that I sold the business I wish I hadn't, but I don't lose any sleep over it. It's a common name. Even if you think you may never sell out as I did. I kid you not the day may come. Choose a name that's easy to part with IMO.
Locals here were/are. Town and Country tree service, horizon tree service, far above tree service, green giant tree service, etc, etc, etc. Pick a name, not initials.
I had gotten in good with a few good property managers. Weeded out the time wasting 'three quoters' and made solid working relationships with the 'just do it and bill me' ones. They're just customers, some are good, some are bad. But the advantage is a good property manager customer is repeat...
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