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FWIW. Chip truck services list, about 6" tall. Truck door lettering, ~2.5" tall If you can't afford all the vinyl or signs with vinyl, you can have the design done, and leave yourself space to add-in. Now that I have a contractor's canopy on my pick-up, I have a lot of sign space that I'm...

Points well made. An important part, that I'm largely mentioning to Colin, is that pre-screening your customers on the phone is an important part of the initial contact. I get lots of work from my signs, with good customers. Treehumper on the Buzz always has given sound business advice, such...

by not super invasive, you mean most people will not see them and you will be the anonymous tree service? Do as you like. Won't your pick up be running more around, and the first impression at new bids? A guy I know just spent 15K on a specialty box for his f550 4x4. I can't read the $40 sign...

A Huge sign on your truck (vinyl on a backing sheet allows transfer or removal for painting) is great money to spend. Big letters, as high as you can on the truck. Be seen over traffic and parked cars!